GNA Journal of Management and TechnologyJanuary–June 2026 Volume 17, No.1
SR. NO
CONTENT
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1
IMPACT OF GENERATIVE ARTIFICIAL INTELLIGENCE ON TRADITIONAL SEARCH ENGINE OPTIMISATION: A RESEARCH ON THE VISIBILITY OF WEBSITES AND CONSUMER BEHAVIOUR
Sneh Lata
2
WORKFORCE DIGITAL TWINS IN EMPLOYMENT CONTEXTS
Phan Ngoc Gia Bao
3
LONG-TERM WELFARE VS. SHORT-TERM HARM: A MORAL EVALUATION OF TRACKING AND EUTHANASIA IN CONSERVATION OUTCOMES
TOWOLAWI Samson Anuoluwapo
4
ROLE OF DATAANALYTICS, INFORMATION SYSTEMS AND SMART TECHNOLOGIES IN ACHIEVING DIGITAL TRANSFORMATION
Dr. Jaswinder Singh, Ms. Amandeep Kaur
5
FROM CORTEX TO CAPITAL: A BIBLIOMETRIC EXPLORATION OF NEUROFINANCE
Dr. Abhay Jain, Dr. Shikha Gupta, Dr. Shivangi Kaushik
6
MEMSCAN PRO: A NOVEL FRAMEWORK FOR ACCESSIBLE AND ADVANCED MEMORY FORENSICS
Anchal Nayyar, Isha, Tarun Bhalla
7
ADVANCING BANKING PERFORMANCE EVALUATION THROUGH A HUMAN-CENTRIC FRAMEWORK: EXAMINING THE ROLE OF MANAGEMENT QUALITY TOWARDS SUSTAINABLE BANKING GROWTH
Gaurav K Mangar, Dr. Monika Hanspal
8
NEXT-GENERATION MARKETING WITH GENERATIVE AI: STRATEGIC OPPORTUNITIES AND ETHICAL DILEMMAS
Mr. Prabhat
9
METHODOLOGICAL REVIEW OF ROBOTIC INTERVENTIONS FOR INDIVIDUALS WITH AUTISTIC
Dr. Rajesh Sharma, Deepak Kumar, Shriya Bassan , Dr. Kapil Dev Goyal
10
MACHINE LEARNING FOR DISEASE PREDICTION: TECHNIQUES, APPLICATIONS, AND CHALLENGES
Naveen Sharma, Dr. Hitesh Marwaha, Ms. Shipali Bansal
11
REIMAGINING LITERARY PEDAGOGY: THE IMPACT OF PSYCHOANALYTICAL THEORY ON UNIVERSITY STUDENTS' LEARNING PRACTICES
